Brand Colors

Reuters brand color palette

Media / News AgencyFounded 1851Last verified 2026-02-12
Informational purposes only. Not affiliated with Thomson Reuters.

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Reuters orange represents the lightning-fast delivery of global market data...

Brand story

As one of the world's leading news agencies, Reuters uses a vibrant orange to signal the speed and precision of its reporting. The color is intended to stand out in the high-frequency environment of financial markets and global news hubs, symbolizing a brand that is always active and accurate.

Palette and usage

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Reuters Orange

Primary

#FF8000

HEX #FF8000 · rgb(255, 128, 0) · hsl(30, 100%, 50%)

Vibrance, intelligence, speed.

Contrast best: 8.34 (AAA)Recommended: Black text
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Sources