Brand Colors

PlayStation brand color palette

Gaming / TechnologyFounded 1994Last verified 2026-02-11
Informational purposes only. Not affiliated with Sony Interactive Entertainment.

Did you know?

Sony's entry into gaming was born from a failed partnership with Nintendo...

Brand story

Ken Kutaragi's vision for 3D gaming led to the birth of PlayStation after a cancelled project with Nintendo. The blue palette was chosen to signify the 'PlayStation Universe'—a space that is vast, reliable, and technologically advanced. It has become a global signal for high-fidelity interactive entertainment.

Palette and usage

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PlayStation Blue

Primary

#003087

HEX #003087 · rgb(0, 48, 135) · hsl(219, 100%, 26%)

Stability, innovation, vast digital worlds.

Contrast best: 11.85 (AAA)Recommended: White text
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Sources