Brand Colors
Lufthansa brand color palette
AviationFounded 1953Last verified 2026-02-11
Informational purposes only. Not affiliated with Deutsche Lufthansa AG.
Did you know?
The 'Crane' logo in yellow represents a legacy of safe and precise flight...
Brand story
Lufthansa's blue and yellow palette is a masterclass in aviation branding. The deep blue represents the sky and technical precision, while the yellow crane logo (designed in 1918) signals a heritage of safe and clear flight. It is a symbol of German engineering and global reliability.
Palette and usage
Browse color libraryLufthansa Blue
Primary
#00005B
HEX #00005B 路 rgb(0, 0, 91) 路 hsl(240, 100%, 18%)
Precision, sky-bound trust, German quality.
Contrast best: 18.24 (AAA)Recommended: White text
View color detailsLufthansa Yellow
Secondary
#FFAB00
HEX #FFAB00 路 rgb(255, 171, 0) 路 hsl(40, 100%, 50%)
Clarity, optimism.
Contrast best: 11.08 (AAA)Recommended: Black text
View color details