Brand Colors
John Deere brand color palette
Industrial / AgricultureFounded 1837Last verified 2026-02-11
Informational purposes only. Not affiliated with Deere & Company.
Did you know?
The green and yellow palette mirrors the cycle of growth and harvest...
Brand story
John Deere's identity is inseparable from the land. The green represents the crops and the health of the fields, while the yellow represents the harvest and the energy of the sun. Together, they form one of the most recognizable identities in the agricultural world, symbolizing a deep respect for nature and hard work.
Palette and usage
Browse color libraryJohn Deere Green
Primary
#367C2B
HEX #367C2B 路 rgb(54, 124, 43) 路 hsl(112, 49%, 33%)
Growth, nature, agricultural heritage.
Contrast best: 5.15 (AA)Recommended: White text
View color detailsJohn Deere Yellow
Secondary
#FFDE00
HEX #FFDE00 路 rgb(255, 222, 0) 路 hsl(52, 100%, 50%)
Harvest, energy.
Contrast best: 15.70 (AAA)Recommended: Black text
View color details