Brand Colors
Expedia brand color palette
Hospitality / TechFounded 1996Last verified 2026-02-12
Informational purposes only. Not affiliated with Expedia Group, Inc.
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Expedia's palette reflects the excitement and security of global travel...
Brand story
Expedia uses a navy and gold palette to balance the stability of a financial transaction with the excitement of a new journey. The blue represents the reliability of their booking engine, while the gold accents signal the 'bright side' of vacation and exploration.
Palette and usage
Browse color libraryHEX #00355F 路 rgb(0, 53, 95) 路 hsl(207, 100%, 19%)
Stability, global exploration, digital trust.
Contrast best: 12.54 (AAA)Recommended: White text
View color detailsHEX #FFC400 路 rgb(255, 196, 0) 路 hsl(46, 100%, 50%)
Energy, optimism.
Contrast best: 13.15 (AAA)Recommended: Black text
View color details