Brand Colors
Dior brand color palette
Luxury / FashionFounded 1946Last verified 2026-02-11
Informational purposes only. Not affiliated with Christian Dior SE.
Did you know?
Christian Dior's 'New Look' revived the fashion world after World War II...
Brand story
After years of wartime austerity, Dior introduced voluminous, luxurious silhouettes. The use of black and white symbolizes the return to structured elegance and French 'Haute Couture.' It represents a brand that is eternally romantic yet scientifically precise in its craft.
Palette and usage
Browse color libraryDior Black
Primary
#000000
HEX #000000 · rgb(0, 0, 0) · hsl(0, 0%, 0%)
Femininity, high-fashion, new-look luxury.
Contrast best: 21.00 (AAA)Recommended: White text
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