Brand Colors
BP brand color palette
Energy / IndustrialFounded 1909Last verified 2026-02-11
Informational purposes only. Not affiliated with BP p.l.c.
Did you know?
The 'Helios' logo symbolizes a shift toward diverse and clean energy...
Brand story
The green and yellow palette of BP, specifically the 'Helios' sunburst logo, represents the company's ambition to go 'Beyond Petroleum.' The green signals a focus on environmental sustainability, while the yellow center represents the sun, the ultimate source of energy for the planet.
Palette and usage
Browse color libraryBP Green
Primary
#00AA5B
HEX #00AA5B 路 rgb(0, 170, 91) 路 hsl(152, 100%, 33%)
Environmental focus, growth, energy renewal.
Contrast best: 6.90 (AA)Recommended: Black text
View color detailsHelios Yellow
Secondary
#FFD200
HEX #FFD200 路 rgb(255, 210, 0) 路 hsl(49, 100%, 50%)
Solar energy, clarity.
Contrast best: 14.47 (AAA)Recommended: Black text
View color details