Brand Colors
FC Bayern München brand color palette
SportsFounded 1900Last verified 2026-02-12
Informational purposes only. Not affiliated with FC Bayern München AG.
Did you know?
The red and white colors represent the dominance of Germany's most successful club...
Brand story
Bayern Munich originally played in white and blue, but shifted to red and white to distinguish themselves. The red represents the club's fiery dominance in the Bundesliga, while the blue accent in the crest is a tribute to the flag of the State of Bavaria. It is a palette that signals professional excellence and a winning machine mentality.
Palette and usage
Browse color libraryBayern Red
Primary
#DC052D
HEX #DC052D · rgb(220, 5, 45) · hsl(349, 96%, 44%)
Power, dominance, Bavarian energy.
Contrast best: 5.12 (AA)Recommended: White text
View color detailsBayern Blue
Secondary
#0066B2
HEX #0066B2 · rgb(0, 102, 178) · hsl(206, 100%, 35%)
Bavarian heritage, stability.
Contrast best: 5.93 (AA)Recommended: White text
View color details